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Hot or Not’s Co-Founders: Where Will They Be Now?

Hot or Not’s Co-Founders: Where Will They Be Now?

Jim younger and James Hong are alive, well, rich and dabbling in brand new news.

June 2, 2014 — Before there was Facebook, or YouTube, Twitter or Tinder, there was clearly HOTorNOT, the internet site where (into the terms of co-founder James Hong), “People uploaded their image for other people to rate for a scale of just one to 10 predicated on hotness.”

To a generation of guys and gals in university dorms, this is an innovation for a par with fire together with wheel: Hours upon hours could possibly be squandered, gladly, rating the hotness of other pupils, faculty, superstars and European royalty.

“My spouse recalls posting her image to HOTorNOT her freshman in college, years before we met,” Jim Young, HOTorNOT’s other founder, told ABC News recently year. “She recalls her dorm mates thinking it had been hilarious and shocking. This woman is additionally for the viewpoint that when compared with the type or sort of content one finds regularly these days on Instagram, Twitter, etc., HOTorNOT appears nearly nutritious.”

Hong and younger once told Newsweek that their inspired concept came to be if the two University of Ca, Berkeley electric engineers disagreed throughout the attractiveness of a woman that is passing. The website they established in 2000 originally had been called “Am we Hot Or Not.” But like “The Facebook,” its name quickly got pared right down to its essence.

“Monster hit” will not commence to explain HOTorNOT’s success: In its very first week, it ended up being getting near to 2 million web page views each day. In a couple of months, it ascended into NetNielsen’s top 25 marketing domain names. Along with income from marketing, it got membership costs from the matchmaking component.

Whenever Hong and younger finally stepped away in 2008 and offered your website, it absolutely was enjoying product product sales of approximately $5 million an and profits of about $2 million, according to techcrunch year. (more…)

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